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On Dec. 5, soccer legend and former Argentina national captain Javier Mascherano attended his exclusive nonfungible token (NFT) collection launch co-hosted by SaaSGo and Alchemy Pay in New York. The event celebrated the launch of Alchemy Pay’s NFT Checkout, which makes it easy to purchase NFTs directly using traditional fiat payment methods such as Visa, Mastercard, regional mobile wallets and bank transfers. Mascherano appeared in person to announce his NFT collection with SaaSGo and StepN at the event. Alchemy Pay’s NFT Checkout is being used for this NFT collection. Mascherano was able to experience the use of his NFT sneakers on StepN’s move-to-earn app at the launch event and purchased his own NFT using Alchemy Pay’s Checkout.
Mascherano was one of the best defensive midfielders in the world of football, playing for world-class teams such as Liverpool, Barcelona and River Plate. During the World Cup 2022, he became an Alchemy Pay brand ambassador and created co-branding NFTs with Alchemy Pay, expanding its global reach and, in particular, in Latin America, with its mainstream-friendly on- and off-ramp solution and NFT Checkout.
Mascherano and Alchemy Pay have launched a limited edition co-branding NFT Card, which will serve as a reward and important credentials for Alchemy Pay community members. NFT holders will enjoy a range of benefits, such as discounts on Alchemy Pay transaction fees, the opportunity to receive Mascherano-signed jerseys and footballs, priority access to community airdrops and admission to community ambassadors. This NFT will also be used as a priority ticket for subsequent events and will be linked to other Alchemy Pay events.
“Just as I bridged the defense and offense throughout my career, Alchemy Pay bridges fiat currency and crypto, Web2 and Web3, across the globe. A perfect match,” said Mascherano on Twitter, considering this partnership as a perfect fit and seeing himself embodying the same spirit as Alchemy Pay.
The NFT Checkout is one of the key features that will be promoted during the collaboration. The Checkout makes NFTs easy to purchase directly using traditional fiat payment methods such as Visa, Mastercard, regional mobile wallets and bank transfers.
There has been excitement around Alchemy Pay’s NFT Checkout, as it hugely simplifies access to NFTs for users of all levels of technical expertise. Whereas in most cases, potential buyers would need to pay with crypto, such as Ether (ETH) or Solana (SOL), Alchemy Pay now allows users to bypass multiple steps and buy directly with their fiat currency funds. Because the Checkout is easy to integrate, via plugin or API, it is now serving users globally on countless crypto platforms and decentralized applications.
The Checkout covers the cost of gas fees and purchases without requiring the user to purchase crypto, which makes it ideal for buyers who may be, for example, fans of Mascherano but are unfamiliar with crypto.
Across the world, especially in emerging markets, like Mascherano’s Latin America, mobile wallets are emerging as many people’s preferred payment method. These are supported for NFT purchases at Checkout. Many in emerging markets have no access to traditional banking, and mobile wallets have filled that gap. Alchemy Pay has partnered with these mobile wallets and brought the NFT Checkout and on/off-ramp service to the wider public.
Based in Singapore, Alchemy Pay has witnessed the explosion in popularity of alternative payment methods in Southeast Asia and ensures that users are able to purchase NFTs using them. As well as Mastercard and Visa, Checkout supports payments with domestic transfers throughout emerging markets and popular e-wallets around the world. Alchemy Pay supports e-wallets such as Pix in Brazil (116 million users), GCash in the Philippines (60 million users), OVO (92 million users) and Dana (115 million users) in Indonesia, Kakao Pay in Korea (36.5 million users), MoMo in Vietnam (23 million users), PayNow in Singapore (4.9 million users), as well as e-wallets in Peru, Chile and Colombia.
Alchemy Pay’s founding team’s experience in the traditional finance and fintech payments space has given it an advantage where competitors have struggled. In recent months, it has formed partnerships with networks such as Polygon, Avalanche, Algorand and Arbitrum. Founded in Singapore in 2018, Alchemy Pay is a payment gateway that seamlessly connects crypto and global fiat currencies for businesses, developers and users.
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