Quick take:
X2Y2 has blocked Blur from using its NFT listings. The newly launched NFT marketplace has been accused of violating the terms of service, by applying for 10+ keys of X2Y2’s API.
The highly incentivised NFT platform tagged Blur in a Twitter post writing: “Hi @blur_io, we would like for you to stop using our listings on your website. You’ve been blocked from X2Y2 for violating our Terms (by applying for 10+ keys to access our API).”
However, some Blur users were not impressed by the cease-and-desist order. Loopifyyy replied to X2Y2 and Blur saying that the order made no sense. “Why would you enforce this?,” the NFT trader wrote.
This makes no sense, why would you enforce this?
It may look like you retain market share from doing this but it puts the NFT space a step back whilst people will stop listing on X2Y2 and will have a detrimental long term effect
According to Loopifyyy, the decision to take such an action could be interpreted as an attempt to avoid losing traders to the new platform.
Blur is not the first newly launched NFT marketplace to try to woo traders from an already established marketplace. In January, LooksRare gave OpenSea a strong challenge after offering collectors and traders high rewards if they listed their collections on its platform.
Dubbed “vampire attacks” because of the way they drain liquidity and users from one platform to another, the concept has become the primary weapon for onboarding users to a newly launched marketplace.
Even X2Y2 is no stranger to vampire attacks. The platform used the same tactics to gain users quickly when it launched back in February. Soon after, it was boasting the highest daily and weekly transaction volumes, ahead of OpenSea and LooksRare, albeit highly inflated because of wash trading.
One user Giacomoeth, even went on to highlight the changes made to the terms of service to enforce the order.
But X2Y2 was clever not to change the last update ate leaving it as “February 2, 2022”.
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