Skip to content Skip to sidebar Skip to footer

Fashion League joins forces to re-invent digital fashion by appointing YGG's Co-founder Beryl Li to Co-founder of Fashion League and expanding their advisory board with "the king of brand campaigns" Donald Schneider and Alo Yoga VP and CMO Angelic Vendette.
ZURICH, Switzerland, Oct. 19, 2022 /PRNewswire-PRWeb/ — Fashion League, the first Web3 create-to-own and free-to-play mobile game to run a fashion empire, is today announcing that Beryl Li, Co-founder, Yield Guild Games (YGG), will be joining Fashion League as a Co-Founder. In addition to Ms. Li, Donald Schneider, Creative Director at Donald Schneider Studio, and Angelic Vendette, Vice President and Global Head of Marketing & Web3 at Alo Yoga, are announced as the newest members of Fashion League's board of advisors. The news comes ahead of "The Backstage Pass," Fashion League's first-ever and free NFT drop, on October 19th.
"We're thrilled to have Beryl join Fashion League as a Co-Founder. Her experience as a leading figure in making blockchain gaming more accessible is key to Fashion League's mission to bring new people into Web3 gaming – especially women," said Theresia Le Battistini, CEO of Fashion League. "In addition to Beryl, Angelic and Donald bring an incredible skill set to the table. The whole organization will greatly benefit from their creative and marketing expertise."
Mr. Schneider, the "king of campaigns", is best known for his designer collaborations with some of the most recognizable brands, such as Karl Lagerfeld for H&M, Kendall Jenner for About You, and many more. Ms. Vendette is apart from her position at Alo Yoga heavily engaged in women-led NFT projects and projects from artists of underrepresented communities. In 2022, she founded WomenRightsNFTs to raise awareness and funds for women's rights in light of Roe v. Wade being overturned. Schneider and Vendette are the latest members of an all-star advisory board that includes Zanna Roberts Rassi, Style and Entertainment Journalist, E! News and Co-founder of Milk Makeup; Robby Yung, CEO, Animoca Brands; Thomas Vu, former Executive Producer of League of Legends at Riot Games and of the Netflix series Arcane; and Charles Tigges, Director of Business Development Games, Unity, to help establish Fashion League not only as the fashion mobile game, but also to help shape the future of digital fashion by creating a platform for brand collaborations.
In Fashion League, players become virtual designers and build their own digital brands. They earn rewards by designing, selling, sending models on quests, and participating in design competitions. In addition, brands will be able to display products, improve their product-market fit with real-time analytics and collaborate with players and the community. This brings utility to a brand's digital assets and makes them tradeable by bridging the gap between virtual and real-life products. At Fashion League, brands will be able to directly collaborate with the community through the game.
"I'm so pleased to be a part of Fashion League's mission to create an accessible, female-focused creative gaming atmosphere in Web3," said Beryl Li, co-founder of Fashion League. "This is a space where gamers, fashion enthusiasts, and brands can collaborate to create the next wave of metaverse assets and experiences that amplifies fashion and brand identities."
Women make up an increasingly large percentage of the $300B gaming industry – today, nearly half of all gamers are female. And with women spending an average of 40% more than their male counterparts on clothing each year, Fashion League caters specifically to women gamers.
To sign up for Fashion League and learn more about their Backstage Pass NFT, visit playfashionleague.io. A first playable version of Fashion League is planned for Q2 2023.
###
About Fashion League
Fashion League presents a new era of fashion gaming in the metaverse and brings its users a unique virtual experience. This create-to-own game simulates a mobile fashion shop where players can build and expand their own clothing store and become virtual 3D fashion designers. Users will be able to design and sell their creations to other players and participate in design competitions
To learn more, visit https://playfashionleague.io, join their Discord and follow Fashion League on Instagram and Twitter.
Media Contact
Mary Victoria Moreno, Fashion League, 561-578-0697, maryvictoria@angle42.co
SOURCE Fashion League
“You can still express yourself and react, but you’re not on-camera, so it’s kind of like a better camera-off mode,” the Meta CEO said last week.
The limited edition ‘Cactus Plant Flea Market Box,’ aka ‘adult Happy Meal,’ sold out shortly after launching in October. And now the Halloween buckets are back.
Add a pair to your collection today.
Twitter Inc. froze the equity awards accounts for employees on Monday as the deadline to seal a deal with Elon Musk approaches. The deadline is October 28. Bloomberg's Ed Ludlow reports on Bloomberg Television.
Need more of Kim Lee from 'Bling Empire'—we feel you, so here's a full debrief on everything from Kim's DJ career to her family
The New York Giants captain will help the sneaker platform expand its footprint in the U.S.
Multiple Asian women have reportedly come forward to accuse a Chinese American cosplayer and her boyfriend of luring them into sexual relations through supposed opportunities for collaborative work. Cosplayer and influencer Kat Wong, who describes herself as “just an Asian girl making silly content,” came under fire on Twitter last week after actor, director and host Gina Darling revealed that “multiple women” have reached out to her with such allegations. “Multiple women in the Asian community have reached out to me about @katkwo4tweets and her BF allegedly trying to trick them into having sexual relations with them under the guise of collaborating on cosplays, OF (OnlyFans) and modeling,” Darling tweeted.
James Corden is no longer banned from an exclusive New York restaurant after making an apology to the owner.
He said he was "really hungry" and that his feet were hurting.
The first piece of U.S. currency to carry the likeness of an Asian American will begin shipping on Monday, according to the U.S. Mint. On the tails side of a new quarter will be the Chinese American actress Anna May Wong, chin resting on her hand, framed by the "bright lights of a marquee sign," the Mint said. Wong's coin is the fifth in a series of quarters to feature prominent American women. There has been "overwhelming demand" and most of the coins are already sold out, according to the Mint
Good for her.
Commentator Sydney Watson refers to passengers sitting next to her as ‘the fats’ in a tweet
The online fashion retailer says customers are spending less as the cost of living rises.
At TechCrunch Disrupt, Netflix VP of Gaming Mike Verdu dropped two bits of news about the streaming giant's foray into games. Verdu said that Netflix is "seriously exploring a cloud gaming offering." Google's Stadia and Amazon's Luna have made the same play, attempting to peddle video games that people can play even if they don't have an expensive gaming computer or coveted console.
The story of his nearly two decades of fame is punctuated by news-making partnerships. Back in the old days there was Kanye and Jay-Z, Kanye and Cudi. For a time, there was Kanye and Virgil – as in Abloh, the fashion designer who was his fellow intern at Fendi and later became creative director of his agency, Donda. And of course, for nearly a decade, Americans were inundated with Kanye and Kim (and their brood of eccentrically named kids). Now, a newer partnership gets its moment of scrutiny: K
"Growing up and going to concerts or seeing my favorite artists on TV, if they didn't sound like they were supposed to sound, it was always so deflating," the country star recently told Rolling Stone
"What did you think you were going to do? You know that's what the show was," Goldberg said on The View.
Model and songwriter Yumi Nu, loved by brands like Jacquemus and one of the latest to be featured…
NetflixStop me if you’ve heard this one before: There’s a new Pinocchio movie. No, not Robert Zemeckis’ apocalyptically bad live-action adaptation of the 1940 Disney film. And no, not Pinocchio: A True Story, a film nobody in recorded history has seen, but whose star Pauly Shore’s legendarily camp line reading of “Father, when can I leave to be on my own?” brought great joy to the internet at the beginning of the year. I’m talking about Guillermo del Toro and co-director Mark Gustafson’s stop-mo
"He certainly didn't need me there," Kelly Ripa said of Regis Philbin, who briefly hosted the series solo Kathie Lee Gifford's exitafter

source

Leave a comment