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Ethena Taps Anchorage to Issue $1.5B USDtb Stablecoin Under GENIUS Act

Ethena, a decentralized finance (DeFi) platform, is bringing its $1.5 billion USDtb stablecoin to the U.S. market. This follows the recent passage of the GENIUS Act, landmark legislation providing regulatory clarity for stablecoins. The move signifies a major shift for Ethena, transitioning from an offshore issuance model to a fully compliant U.S. operation.

This strategic shift is facilitated by a partnership with Anchorage Digital, a federally regulated crypto bank. Anchorage will directly issue USDtb within the U.S., ensuring adherence to the GENIUS Act’s standards. This compliance aims to significantly expand the token’s accessibility and usage within established financial channels, making it more attractive to institutional investors.

Ethena’s CEO, Guy Young, expressed confidence that GENIUS Act compliance will drive increased adoption of USDtb. He anticipates significant growth across new products and platforms due to the enhanced regulatory certainty. This optimism is reflected in the market performance of Ethena’s governance token, ENA, which saw a 9% increase in the past 24 hours, contrasting sharply with the broader crypto market’s downturn.

USDtb, launched in December, maintains a stable $1 price peg primarily through backing by tokenized money market fund BUIDL, issued by BlackRock and Securitize. Currently, the token boasts a $1.45 billion supply on the Ethereum blockchain. Ethena’s portfolio also includes USDe, a yield-generating “digital dollar” that leverages short positions on Bitcoin, Ether, and Solana.

The entrance of Ethena’s USDtb into the U.S. market, following similar announcements from Tether, underscores the growing interest in operating within a regulated environment. The $250 billion stablecoin market is expanding rapidly, and this move positions Ethena to capitalize on this growth while adhering to U.S. regulatory guidelines. The partnership with Anchorage Digital and the compliance with the GENIUS Act solidify Ethena’s commitment to responsible and regulated growth within the U.S. financial landscape. The success of this venture could pave the way for other DeFi projects to follow suit, potentially reshaping the future of decentralized finance in the United States.

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