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Menswear brand Psycho Bunny makes its debut appearance in the metaverse with an NFT release in collaboration with street artist Buff Monster. Recently, it made two back-to-back releases of 100 limited edition NFTs followed by 5 unique NFTs.
The brand joins the long list of clothing brands to involve Web3 technologies in its brand strategy. Also, this move reinforces the brand’s mission of furthering the creative economy and supporting independent artists.
New York City street artist, Buff Monster, reimagined Psycho Bunny’s unconventional logo with his distinct style and creative use of colors.
“In this case, I explored a ton of ideas because as simple as their logo is, there are so many ways to use my visual language to reinterpret it. And I pushed the ideas even further for the six additional NFTs in the collection.”
Moving further, the limited edition Psycho Bunny NFTs, the Buff Bunny 100 minted for a fixed price of 0.04 ETH. Interestingly, in the first 48 hours, they were all sold out. The unique one-of-one edition named Buff Bunny 5 is set to mint at 0.1 ETH. The 5 unique NFTs mint in about three days.
Since its launch in 2005, Psycho Bunny’s quality and encouragement of proper self-expression through fashion speaks for itself. Founded in New York City with its headquarters in Montreal, the brand redefines classic clothing. Via the Psycho Bunny website and in physical stores, customers get access to a wide range of quality polos and clothing for men and kids.
All investment/financial opinions expressed by NFTevening.com are not recommendations.
This article is educational material.
As always, make your own research prior to making any kind of investment.
Frank is a freelance content writer. His writing majorly borders on topics in the Web3 and NFT space. He also has interests in football, tech, and music.
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