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ST. PETERSBURG, Fla. — The Tampa Bay Rays will have their first promotional ticket NFT giveaway on Saturday against the Baltimore Orioles, and the promotion includes a Wander Franco bobblehead doll.
Fans attending the 4:10 p.m. game will also receive a free ticket to a future Rays home game.
The team’s deal is in partnership with Candy Digital, Major League Baseball’s official NFT partner.-
A non-fungible token is a digital collectible in which ownership is unique and verified through data stored on blockchain technology. The Rays are the first MLB club to offer promotional tickets as a reward for claiming an NFT.
“It’s a little bit of old school meets new school,” said Rays Chief Business Officer Bill Walsh. “We have a traditional bobblehead, but we also have the NFT digital collectible, much like a baseball card that many of us collected in our youth.”
All fans who scan a game ticket on the MLB Ballpark app upon entering Tropicana Field will receive an email from within 48 hours. The email will include information on how to create a Candy Digital account, which is required to receive the NFT.
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