Skip to content Skip to sidebar Skip to footer

The Golf Wire
Covering the business of golf!
August 15, 2022
Swag Golf, the fan-favorite lifestyle brand known for its unparalleled golf accessories, equipment and apparel, will debut its long-awaited NFT project – Swag Skulls – on Tuesday, August 16th. Built completely in-house on proprietary technology, the Swag Skulls NFT project differentiates itself in an overcrowded marketplace by offering Swag customers a solution to the existing customer pain points of accessibility and exclusivity by providing real-world utility for NFT holders.
Since launching in 2018, Swag has flipped the golf industry on its head by creating some of the most sought-after premium headcovers, apparel and equipment that feature the company’s signature bold style. With a loyal following that highly anticipates each small-batch product drop, Swag items sell out in mere minutes, leading to a large demand for the limited supply, and sometimes, frustration on missing out on a sought-after design.
The Swag Skulls NFT project is designed to relieve this customer pain point. Fans can purchase Swag Skulls NFTs to create necessary combinations that unlock early access to exclusive product drops (think advanced purchasing), and attendance at unique Swag experiences.
The Swag Skulls NFT project is designed to ensure a more inclusive and accessible experience for new and existing fans. The company has designed their entry into Web 3.0 to lower the barriers of purchase and engage the Swag customer base to further develop a sense of community. To encourage participation and trading of various NFTs, Swag Skulls can be bought at a minting price of .1ETH and the company has slashed trade commissions to a scant 2.5%, which is 100% – 200% lower than the average commission. For the initial run, Swag will be minting between 6,666 – 8,888 NFTs.
“Our fans are some of the smartest and enthusiastic people on the planet. We make a point to regularly check in with our community and it was increasingly clear that, as more people became familiar with our products, the more challenging it was to snag desired swag directly from the company. Enter the NFT project, which we designed to provide meaningful utility in both the physical world and Web 3.0 to alleviate some of these challenges to get our products in the hands of people that want them,” said Nick Venson, owner, Swag Golf.
Swag’s multi-factor authentication is designed to be bulletproof to ensure legitimacy of ownership and security of assets. Swag invested heavily to bring the best minds in the crypto and NFT space together with its inhouse team to develop its own technology to house the project. 
“We really understood the power this project has to completely change the way we connect with our fans. As development went underway, we determined that existing technologies on the market were unable to securely provide the experience we wanted to cultivate for our customers, so we built our own. We’re confident that our MFA is more bulletproof than any other service available and invite our fans to take aim at cracking our token security, so we can strengthen the offering even more,” said Venson.
The Swag Skulls Genesis launch is scheduled for August 16, 2022. To stay up to date on the latest developments for the Swag Skulls NFT project, fans are invited to join the Official Swag Discord Server.
Headquartered in Northbrook, Ill, Swag Golf has been producing precision milled putters, unparalleled headcovers, accessories and apparel since its inception in 2018. With a Don’t Give A Putt™ attitude, Swag has built a reputation for high-end precision and continues to be one of the most sought-after companies in the golf space. With a typical sell-out time of mere minutes, Swag has a loyal following and continues to expand its presence in the golf community and beyond. The company has several high-profile partnerships, LPGA professional Anna Nordqvist, Instagram sensation Paige Spiranac and skateboarding icon Eric Koston. Licensing agreements include MLB, McLaren Formula 1 Team,  Kraft-Heinz, WWE, Capcom, Topps, Vienna Beef, and more. Fans are encouraged to follow along for the latest company updates, product releases and ambassador signings at @SwagGolfCo on Discord, Instagram,  Facebook and Twitter. For more information, or to snag some Swag of your own, please visit
Samantha Flynn
Junipr Public Relations
Kelly Flynn
Swag Golf
FAQ | Privacy Policy | Turnstile Media Group © 2021, All rights reserved.

Join us to receive the Wire with the latest golf industry  news, product announcements, media interactions, golf travel deals and fashion releases.


Leave a comment