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Adweek’s annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.
Are you curious about what Web3 is and what it encompasses in its early stages? Wondering what the next era of the internet includes? What is an NFT, anyway? How do you get to the metaverse? Avery Akkineni, president of VaynerNFT, Allison Sturges, head of strategic partnerships at Genies and Rachel Webber, chief brand and strategy officer at Playboy, formed a panel at Social Media Week to break down what Web3 means for marketers. 
Register to continue reading!
Alexandra Bower is a freelance writer for Adweek.
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Adweek is the leading source of news and insight serving the brand marketing ecosystem.


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